
MKT 360 WEEK 3 Selling Effectiveness Presentation
MKT 360 WEEK 3 Selling Effectiveness Presentation
Resources: Aligning Sales & Operations video, Managing a Sales Team: Achieving the Right Mix video, and Sales Force Management: Developing your Sales Cadence video
Assess professional selling effectiveness and make recommendations to improve business results though sales force management approaches.
Discuss the following topics:
- Sales team performance: behavior, motivation, and role perceptions
- What is sales performance and how do you measure it?
- How do salespeople influence performance?
- How do sales managers influence performance?
- Recruiting, selecting, and training sales people
- Define and describe training objectives
- Describe successful sales training programs and sales training methods.
Address the sales force management aspects above in an 8- to10-slide presentation including speakers’ notes.
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