MKT 455 WEEK 5 Making a Plan
MKT 455 WEEK 5 Making a Plan
Resource: Marketing in the Moment, Ch. 13
Create a 15- to 20-slide Microsoft® PowerPoint® presentation with speaker notes that includes the following:
- SWOT Analysis for the product that you created in Week 2. Use Ch. 13 as your guide and follow the steps provided.
- Include a SWOT analysis for the top three competitors.
- Create your SMART goals for the next 3-6 months.
- Incorporate all Learning Team assignments (branding strategy, 30-day promotion, app development) to round out your plans.
- Citations and references are required (minimum of three).
Format your presentation consistent with APA guidelines.
Click the Assignment Files tab to submit your assignment.
