MKT 571 WEEK 2 New Product Launch Marketing Plan Part I

<span itemprop="name">MKT 571 WEEK 2 New Product Launch Marketing Plan Part I</span>

Create a product launch plan of no more than 1,050 words for 2 markets (domestic and international). 

Include the following components for both markets:

  • Market needs
  • Market growth
  • A brief SWOT Analysis
  • Potential competition
  • Product offering and product definition
  • Product identification
  • Justification for your choice of product
  • A 10-question survey that you will use for your final marketing plan, that collects additional primary data about the buyers

Use the Sample Marketing Plan in Ch. 2 of Marketing Management as a guide in developing the components of your plan.

Click the Assignment Files tab to submit your assignment

MKT 571 WEEK 2 New Product Launch Marketing Plan Part I

MKT 571 WEEK 2 New Product Launch Marketing Plan Part I

Create a product launch plan of no more than 1,050 words for 2 markets (domestic and international). 

Include the following components for both markets:

  • Market needs
  • Market growth
  • A brief SWOT Analysis
  • Potential competition
  • Product offering and product definition
  • Product identification
  • Justification for your choice of product
  • A 10-question survey that you will use for your final marketing plan, that collects additional primary data about the buyers

Use the Sample Marketing Plan in Ch. 2 of Marketing Management as a guide in developing the components of your plan.

Click the Assignment Files tab to submit your assignment

MKT 571 WEEK 2 New Product Launch Marketing Plan Part I

MKT 571 WEEK 2 New Product Launch Marketing Plan Part I

Create a product launch plan of no more than 1,050 words for 2 markets (domestic and international). 

Include the following components for both markets:

  • Market needs
  • Market growth
  • A brief SWOT Analysis
  • Potential competition
  • Product offering and product definition
  • Product identification
  • Justification for your choice of product
  • A 10-question survey that you will use for your final marketing plan, that collects additional primary data about the buyers

Use the Sample Marketing Plan in Ch. 2 of Marketing Management as a guide in developing the components of your plan.

Click the Assignment Files tab to submit your assignment

MKT 571 WEEK 2 New Product Launch Marketing Plan Part I

MKT 571 WEEK 2 New Product Launch Marketing Plan Part I